A Primary Care Physician’s Guide to Scaling
Productivity and Income…
Are You Ready To Increase Your Income By $50K, $75K or More In Less than a Year?
Whether you’re a new attending primary care physician or have been practicing for many years, we all know how REWARDING, but also DEMANDING, practicing in primary care can be.
We're not just seeing patients and that's it —
there's a million and one things looming over us all day every work day that also requires our attention.
And because we're pulled in so many different directions every day, we may not be as attentive to the opportunities that are available to maximize productivity, and ultimately our income.
Furthermore, the busy schedules that we all keep are merely a recipe for
INCREASED STRESS, and potentially even BURNOUT.
We should not feel that we have to practice this way just to feel that we are making a difference or having an impact in our patients' lives.
Now there are some providers that love and thrive on busy schedules, and that's great. But if you are only seeing an intense number of patients just for a higher income without recognizing all the other opportunities, then...
I want to show you a MUCH BETTER way to maximize your productivity and income without working yourself down to pieces.
So you might be asking yourself now, what makes me qualified to teach you?
Well, I fell into burnout in 2022. This was the first time that I truly understood what burnout meant. I was seeing about 30 patients a day, I was working so hard, as I should. BUT --
- I always left work late
- I was never quite as efficient or productive as I could be (I didn't truly understand what "productivity" meant at the time).
- I was definitely not making a salary that I felt was appropriate for the level of work I was putting in (again, I didn't truly understand what "productivity" meant at the time).
- I was exhausted and frustrated.
- I didn't have much time for myself outside of work.
- I was very stressed to say the least
- ...and I even considered changing careers.
I was BUSY BUT NOT (quite as) PRODUCTIVE!!!
This is the time that I started to learn and implement several strategies to not only help me get out of burnout, but to also help me work smarter in order to have longevity in my career.
Here are a few key things I changed:
- I developed a workflow that worked best for me
- I figured out a more manageable schedule and patient volume
- I worked very closely with our billing/coding specialists
- I completely changed how I manage administrative tasks
Month after month, I saw my productivity and projected income grow exceedingly.
In less than a year, I was able to generate more income than I ever thought I could as a
primary care doctor.
I remember getting questions from some of my colleagues regarding how they can also scale their income. That is when I realized that there were other primary care physicians likely going through the same thing I did.
So I put everything I learned into a program, a comprehensive framework, that I could share with others. And because I have already put everything together for you, getting results is STRAIGHTFORWARD and much FASTER!
So if YOU ARE READY to:
- Develop a manageable and sustainable workflow...
- Maximize your productivity and increase your earning potential...
- Have a thriving career without feeling overworked, overwhelmed, or burned out...
There is a clear path for you...
But do you know what that path looks like?
If you’re like most primary care physicians I know, the answer is no.
You might have a general sense of what needs to change, but don’t quite know how to make those changes to achieve your goals...
Sure, seeing 30–50 patients a day, working 5 days a week might work for some providers, but the reality is: IT DOES NOT WORK FOR EVERYONE.
And I know this first hand because, again, I was that physician who fell into burnout due to an overloaded schedule, thinking that a high patient volume was the only way to maximize revenue.
Burnout is as prevalent as ever, and overworking is certainly not the solution.
Furthermore, patient volume is only part of the equation in maximizing productivity and revenue.
It is imperative to understand the other parts of the equation in order to truly scale.
You might feel like you’ve already hit an income ceiling and there’s nowhere for you to improve within your work structure.
But there’s good news...
Scaling Productivity is Simply a Set of Systems
And once you fully understand these systems, you’ll be able to unlock more income than ever before.
Yes, some aspects of maximizing productivity or RVU-generating potential are more complex than others. But they’re still just a set of systems...
Which leads us to the next step which is accepting that...
All Systems Can Be Understood and Mastered
Pretty straightforward, right?
The tricky part is: you have to focus on the right problems, in the right order, with the right amount of leverage.
Otherwise, you’ll end up doing what so many other primary care physicians do: fixing one problem inside one system while two other problems pop up elsewhere.
As an attending primary care physician with several years in practice...
I’ve narrowed it down to TEN key critical strategies that lead to significant improvement in productivity or RVU-generating potential and, essentially, compensation while maintaining a manageable and sustainable workflow.
But there’s one system you always have to start with...
Yourself!
As a primary care physician practicing in a productivity model (such as the RVU system)...
Everything you do or don’t do affects your productivity and, essentially, your compensation, whether you like it or not.
It goes without saying that you went into this profession to help and care for patients. That’s number one, and we cannot take that away.
However, on that same token, you cannot turn a blind eye to the fact that...
Medicine is a business. Always has been and always will be.
And you must run your business well in order to get paid well.
That’s why it is so crucial to address each system in the right order when working towards maximizing productivity or RVUs.
It’s the best way to truly be able to reach your compensation goals while having a more balanced work life without feeling like you are STRUGGLING day-in and day-out.
Not Just a Step by Step Process, But a Framework
I don’t just go into the step-by-step process of maximizing your revenue inside the program.
Yes, there’s a lot of common challenges and problems you’ll face that I go over inside the program.
And yes, there are detailed
- explanations
- guides
- and instructions...
inside the program on which systems to focus on first and how to address the most common and important challenges with scaling productivity and revenue.
But that won’t always be enough.
The productivity model can be complex and I can’t go over every single possible eventuality that you could encounter... Which is exactly where frameworks come in.
Each module has
- stories
- examples
- resources
- and questions...
for you to think about when you’re faced with your own challenges with scaling your productivity.
This way, you’ll not only have everything you need to solve your current problems, but also the confidence to systematically tackle anything else you’ll face.
I Was Overworked, Frustrated, and Thought I Hit My Income Ceiling as a Primary Care Physician...
But Using This Comprehensive Framework, I Was Able to Increase My Income By $100K in Less Than a Year While Working the Same Number of Hours.
Now I Want to Share This Framework With You So You Can Scale Your Productivity and Income, and Ultimately Transform Your Career in a More Manageable and Sustainable Manner Without Feeling Overworked or Burned Out as a Primary Care Physician.
Here’s How You Can Do It Too.
Caroline Bekele, MD, FAAFP
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